I haven't posted for a few days because I've been busy, both in the online and offline world. Offline, I'm helping to lay a floating laminated wood floor in my lounge, dining room and kitchen, which are sort of open plan.
Renovations are not new to me, laying click floor is. It is NOT as simple as the instructions would have you believe (of course). It works much better if two people work together (together is a very important word in this sentence, LOL). There is a curved staircase to work around, plus lots of nice niches to have to fill. It will not take just a few hours, like the videos all suggest.
Offline also, I was in my local newsagency the other day, browsing jewellery making magazines as I do (jewellery making, wire working and wire sculpting is my hobby and I love doing it). I picked up a magazine to check the content and DING! the lightbulb went off in my head. There was an article about a guy who makes glass beads. So? It was written by a freelance editor. Not only is he a candidate for what I want to do (his contact details are at the end of the 4 page article). I realised that an interview transcript can also be created into an article for magazine publications - more publicity for everyone and a much bigger audience, some of whom would never think of looking online for what they want.
Online, I was reading through the emails from the marketing guys I've subscribed to, and one offered a free book which greatly interested me. Well, I went to get it.
For the first time I really "SAW" how the squeeze page works - I mean REALLY works. I had to put in my name and email for the free ebook, which I did. I was taken to the most incredible offer I have yet seen on the Internet regarding marketing and PLR (Private Labelling Rights) and MRR (Master Reseller Rights). Hundereds and hundreds of articles and ebooks for $97 - AUD$119. I have no money (almost literally now) so I had to consider carefully. I went away for a few hours, came back and pulled out my credit card. So from the free ebook, the guy made $97 from me. It took me literally hours to download everything, stuff on every subject imaginable, not just marketing, most of it available to be branded and even resold!
Part of the deal was other products, same deal. Free bonus, sign up, get taken to the upsell. Don't buy the $97 offer and up comes a $47 offer with less features. If you still say no, then up comes the final offer, a basic package for $17. I can really see how this works now, because I was tempted. But after what I had just bought, I have enough material to cover so many niches for such a long time, that it really isn't necessary.
The next thing I discovered, was about viral tweeting, but that will be for another post - that is another mind blowing idea.
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